Emma Carter
Head of Buying, London UK
Predict demand, protect profit. Range build based on data-driven real-time updates.
Put stock where it sells, not where it sits. Align allocation with Marketing and market demand shifts.
Hit the right customer, with the right message, at the right moment. And the right stock.
Turn Planograms and VM layouts into revenue drivers with AI-backed decisions.
Emma Carter, Head of Buying, London UK
Highlight risks before they impact cashflow.
Suggest budget reallocation to higher-margin products.
Automate replenishment triggers across DCs and stores.
Align product launches with stock availability.
Flag risk suppliers before they impact operations
Suggest optimal floor plan layouts based on shopper flow and sales data.
Identify top performers for continuity buys.
Unite Insights Across Buying, Marketing, Merchandising, And Supply Chain For Decisions That Benefit The Entire Business.