For marketing
The campaign knows the stock.
The buy was committed months ago and the campaign has to move it. Here they are the same plan.
Monday starts with a guess.
You ask for stock figures, get yesterday’s export, and build the promotional calendar against a range plan nobody sent you.
Four fights a week.
None of them are about your judgment. They are about arriving too late to use it.
- Before the sendYou email for a stock position.It is on the screen, live.
- Building the calendarThe range plan arrives after the brief.Themes, drops and promotions sit on the same calendar as the buy.
- Day twoThe hero sells out and nobody tells you.Cover falls and you see it the same morning.
- The wrapCampaign results and sell-through, in two files.One screen, both numbers.
Range, calendar, campaign, sell-through.
One plan with four views, so a promotion is built against what there is enough of.
- RangeWhat was bought, by store and week.
- CalendarThemes, drops and promotions, dated.
- CampaignPromote what has cover.
- Sell-throughWhat it did, in seconds.
Promotion and restock stay together.
yukti raises replenishment on the lines a campaign is about to move, inside rules you set, so the hero product is still there on day two.
It replaces no marketing tool.
merchmix is not a campaign manager, not an email platform and not a CMS. It is where the range already lives, with the calendar attached, and it connects to the tools you run.
- Range plan
- Trading calendar
- Live stock
- Sell-through
- Markdowns
- Promotions
- Weekly themes
- Product drops
Buying sets what you can promise.
The planner owns cover and the buyer owns the range. Same numbers, three desks.
Questions, answered.
Is this another system I have to maintain?
No. It is the place the range already lives, with the calendar attached. You read it; you do not run it.
Does it send campaigns?
No. It connects to the tools you already use for that.
Can I see stock before a send?
Yes, live, in seconds.
Can I tie a campaign to sell-through?
Yes. atlas puts both on one screen.
What does it take to try?
A free 6-week POC on your own data, no contract.
Bring your next promotional calendar.
1 hour with sales and product, then 6 free weeks on your own range.
Updated 11 September 2026